Twitter, FaceBook, Free Blogs and Google Adwords

I just got an email offer from a marketer to download their report about everything from Twitter to Google.

If there is one thing I have learned over the years, it is that most business owners want less, not more.

Do business owners really want a list of 1,000 place you can go to set up accounts and maybe generate an occasional website visitor?

Or would a business owner want one strategy, such as our business blogging strategy, that is measurable, produces sales and leads and is easy to maintain because it shares the responsibility and optimizes automatically?

I think the choice is obvious.

Twitter, FaceBook, Free Blogs and Google are great.  But start with one focused strategy that has clear goals and grow from it.  Don’t start with a lot of stuff and then wonder why nothing big ever happens.